An article by Buzz Internet Staff Jul 7, 2014

Google SEO Trends in 2014

Are you wondering, ‘What is SEO-friendly in 2014?’ Well, if you have a website, then chances are that you’re impacted by Google! As the world’s most popular and well-known search engine, Google’s algorithm updates have a widespread impact on webmasters across the globe. Many don’t realize it, but Google makes daily algorithm updates, but there are a handful of Google updates each year that have a dramatic impact on the internet search ecosystem. So what […]

An article by Buzz Internet Staff May 27, 2013

Is Emerging Technology Dividing or Consolidating Your Consumer Base?

There can be no doubt that mobile technology has seen an explosion of popularity over the past few years. Throughout this period, we have not only seen a massive increase in the number of people using mobile technology but also the variety of devices there are to choose from. This diversity of screens has been at the forefront of the Toronto business marketing discussion for the past few years so let’s take a look at […]

An article by Buzz Internet Staff Mar 14, 2013

How Important Is It To Keep Your WordPress Site Updated?

WordPress is easily one of the most popular website platforms available today. Its popularity among amateur website builders and Toronto business marketing professionals alike is thanks largely to a reputation of ease of use and stability. One of the driving factors behind this stability is the regularity with which updates are made available; unfortunately, many users fail to install these updates when they become available which can lead to a myriad of problems. That is […]

An article by Buzz Internet Staff Jan 20, 2013

Emerging Social Networks to Watch in 2013

When it comes to using social media for Toronto business marketing, everyone’s mind usually goes immediately to the big names such as Facebook, Twitter, Google+, LinkedIn, etc. These all of their merits when it comes to social media marketing and they should definitely be taken advantage of, but it doesn’t hurt to think outside of the box while you’re at it. There are several up and coming social media platforms out there which are looking […]

An article by Buzz Internet Staff Jan 6, 2013

When Using Social Marketing, Don’t Forget Your SEO

We’ve discussed in the past that SEO and social media marketing are two of the main principles of Toronto business marketing. Unfortunately, many of our readers seem to think that these are two completely separate things. This couldn’t be further from the truth as they actually work most effectively when used not only in conjunction with each other, but actually as a blend of the two. To use social marketing effectively as part of your […]

An article by Buzz Internet Staff Aug 22, 2012

Modern SEO for Businesses

Search Engine Optimization (SEO) has always been the digital backbone of Toronto business marketing. Unfortunately many small business marketers allow the ever changing algorithms used by the major search engines to overwhelm them. So, how important are these updates and how much should you worry about them? This may come as a surprise to many of you, but the vast majority of the changes that are announced by Google, Bing and Yahoo can generally be […]

An article by Buzz Internet Staff Jul 25, 2012

How to Improve Your Digital Marketing Agency Reporting Standards

Digital marketing reporting can often seem overwhelming and impossible to understand for the average person upon first glance. However, these reports are vital to the Toronto business marketing effort and need to be fully understood by both the agency employees and clients alike to assure the most effective marketing campaign possible. If handled properly, these apparently indecipherable piles of data can reveal a flood of extremely valuable data to assure the client gets the best […]

An article by Buzz Internet Staff Jul 3, 2012

Online Video Marketing 101: Introduction to Video Ad Types Part Two

In the last post we covered an introduction to the two major divisions within the types of video ads available to us in the field of Toronto business marketing. We mainly discussed the fact that all online video ads could be divided into Linear or Non-linear ads; that previous entry went into detail on the pros and cons of linear ads but touched only briefly on the non-linear variety. Welcome to part two. We’ll be […]

An article by Buzz Internet Staff Jun 19, 2012

Social Media Mad Men

With another season of the acclaimed AMC TV series Mad Men coming to a close last week, we were left thinking about how the Toronto business marketing world has changed. The show takes place in the mid-60s in New York City and revolves around the advertising firms located on Madison Ave. It manages to do a spectacular job of illustrating how those men turned the marketing world on its head 50 years ago and practically […]

An article by Buzz Internet Staff Jun 6, 2012

Could Airtime be the Next Big Thing in Toronto Business Marketing?

If the names Sean Parker and Shawn Fanning sounded familiar to you when their new project Airtime hit the web earlier this week, there’s good reason. Way back in 1998, the two of them were the founders of NAPSTER, the world’s first popular, free file sharing program and arguably the fastest growing company ever. In the years since NAPSTER ceased being a free service, Parker and Fanning have gone their separate ways within the tech […]