Aug
15
2012

The First Website

On August 6, 1991 the first ever website was released to the world by a group of scientist headed up by Tim Berners-Lee at CERN in Switzerland. That page can be found here: http://www.w3.org/History/19921103-hypertext/hypertext/WWW/TheProject.html and while it’s not much to look at, it is the basis for everything would follow and become the World Wide Web that we know and love today.

With the exception of Craigslist, you won’t find a current successful website that looks anything close to that site as today’s consumers demand to be entertained by bright colors, pictures and video while they surf the web. This has become a bit of a problem for the world of Toronto business marketing as small businesses and startups are expected to have elaborate and expensive features on their websites while they are simply struggling to get their business off the ground.

As is true for most things in this life, the more elaborate the website you choose to put up for your Toronto business marketing plan, the more time it will take to design and code and therefore the more it will cost your business.

This is why even though our web designers are capable of putting up any website you can imagine; we frequently advocate a ‘less is more’ style of design when we are contracted to handle the website of a small business looking to get started online. This sites contain usually contain many of pictures to catch your potential customer’s eye while consisting mainly of text and carefully chosen background colors designed to keep them on the page and engaged while they digest the information you want them to have. By using this sort of tactic, we can give the appearance of a professional and eye-catching website while keeping the time spent coding to a minimum, freeing up your Toronto business marketing budget for other aspects of your marketing plan.

It’s not easy to hit that balance between affordability and effectiveness, but with years of experience and the highest quality web designers and content writers available, it is possible.